Don’t make ‘em yawn! Keep your emails exciting and brief. Don’t forget to add a short preview description to encourage people to click on your email. Keep your email subject line short and attention-grabbing. Get creative with emojis in email subject lines to increase open rates! Opening the door to unlimited creativity… Sit up straight. I wish I looked as good as you while waiting Don’t forget to add a fun, relevant call-to-action button to your email.