Keep an eye on your email open rate to analyze and improve performance! Not just a pretty interface Test, test, and test again! Make sure your email looks good on all devices before you send it out. Avoid getting marked as spam! Only email people who have agreed to receive emails from you. Get creative with emojis in email subject lines to increase open rates! Want the loading time to be longer so we can spend more time together :) Fighting off robots… A mobile-responsive email can increase clicks by 15%. Always check mobile previews before sending out emails.