Boost your email opens with a punchy subject line. Keep your email subject line short and attention-grabbing. Don’t forget to add a short preview description to encourage people to click on your email. Don’t forget to add a fun, relevant call-to-action button to your email. Opening the door to unlimited creativity… My day’s been ok, how’s yours? I’m worth the wait Don’t make ‘em yawn! Keep your emails exciting and brief.