Don’t forget to add a fun, relevant call-to-action button to your email. I’m worth the wait Don’t forget to add a short preview description to encourage people to click on your email. Get creative with emojis in email subject lines to increase open rates! "Our charity nursery has improved their event marketing thanks to PosterMyWall flyers!" - Paula Opening the door to unlimited creativity… Not just a pretty interface Don’t make ‘em yawn! Keep your emails exciting and brief.