Avoid getting marked as spam! Only email people who have agreed to receive emails from you. [insert fun loading text here] Don’t forget to add a fun, relevant call-to-action button to your email. Want the loading time to be longer so we can spend more time together :) My day’s been ok, how’s yours? One Mississippi, two Mississippi… Is anyone even reading this? Don’t make ‘em yawn! Keep your emails exciting and brief.