Don’t forget to add a short preview description to encourage people to click on your email. Avoid getting marked as spam! Only email people who have agreed to receive emails from you. Not just a pretty interface Don’t make ‘em yawn! Keep your emails exciting and brief. Keep an eye on your email open rate to analyze and improve performance! Keep your email subject line short and attention-grabbing. Test, test, and test again! Make sure your email looks good on all devices before you send it out. My day’s been ok, how’s yours?