[insert fun loading text here] Don’t forget to add a short preview description to encourage people to click on your email. Don’t forget to add a fun, relevant call-to-action button to your email. Not just a pretty interface Feel free to spin in your chair while you wait Don’t make ‘em yawn! Keep your emails exciting and brief. Avoid getting marked as spam! Only email people who have agreed to receive emails from you. Let your imagination run wild.