Keep an eye on your email open rate to analyze and improve performance! [insert fun loading text here] One Mississippi, two Mississippi… Sit up straight. Don’t forget to add a fun, relevant call-to-action button to your email. “There are so many beautiful designs to choose from. I feel like a professional when I use it.” - Dr. Oberson 51% of emails are opened on mobile devices - don’t forget to check the mobile preview for your email! Keep your email subject line short and attention-grabbing.