Don’t forget to add a short preview description to encourage people to click on your email. 51% of emails are opened on mobile devices - don’t forget to check the mobile preview for your email! Is anyone even reading this? Test, test, and test again! Make sure your email looks good on all devices before you send it out. Fighting off robots… Boost your email opens with a punchy subject line. Get creative with emojis in email subject lines to increase open rates! Feel free to spin in your chair while you wait