Boost your email opens with a punchy subject line. Don’t forget to add a short preview description to encourage people to click on your email. Don’t forget to add a fun, relevant call-to-action button to your email. Feel free to spin in your chair while you wait Don’t make ‘em yawn! Keep your emails exciting and brief. Test, test, and test again! Make sure your email looks good on all devices before you send it out. One Mississippi, two Mississippi… We’re very font of you because you’re our type.