My day’s been ok, how’s yours? Keep an eye on your email open rate to analyze and improve performance! Test, test, and test again! Make sure your email looks good on all devices before you send it out. Don’t forget to add a short preview description to encourage people to click on your email. Don’t make ‘em yawn! Keep your emails exciting and brief. Not just a pretty interface I’m worth the wait Try different email subject line styles to find what gets the most opens.