Don’t forget to add a short preview description to encourage people to click on your email. Generating witty text... I wish I looked as good as you while waiting Try different email subject line styles to find what gets the most opens. Not just a pretty interface A mobile-responsive email can increase clicks by 15%. Always check mobile previews before sending out emails. I’m worth the wait Test, test, and test again! Make sure your email looks good on all devices before you send it out.