I wish I looked as good as you while waiting Test, test, and test again! Make sure your email looks good on all devices before you send it out. Don’t forget to add a fun, relevant call-to-action button to your email. Don’t forget to add a short preview description to encourage people to click on your email. Is anyone even reading this? "Our charity nursery has improved their event marketing thanks to PosterMyWall flyers!" - Paula Boost your email opens with a punchy subject line. Let your imagination run wild.