A mobile-responsive email can increase clicks by 15%. Always check mobile previews before sending out emails. Let your imagination run wild. Is anyone even reading this? Avoid getting marked as spam! Only email people who have agreed to receive emails from you. One Mississippi, two Mississippi… 51% of emails are opened on mobile devices - don’t forget to check the mobile preview for your email! Try different email subject line styles to find what gets the most opens. Don’t make ‘em yawn! Keep your emails exciting and brief.