Test, test, and test again! Make sure your email looks good on all devices before you send it out. A mobile-responsive email can increase clicks by 15%. Always check mobile previews before sending out emails. Feel free to spin in your chair while you wait Keep your email subject line short and attention-grabbing. Try different email subject line styles to find what gets the most opens. My day’s been ok, how’s yours? Is anyone even reading this? Sit up straight.