Don’t make ‘em yawn! Keep your emails exciting and brief. "Our charity nursery has improved their event marketing thanks to PosterMyWall flyers!" - Paula Get creative with emojis in email subject lines to increase open rates! Don’t forget to add a short preview description to encourage people to click on your email. Is anyone even reading this? Boost your email opens with a punchy subject line. My day’s been ok, how’s yours? Don’t forget to add a fun, relevant call-to-action button to your email.