Test, test, and test again! Make sure your email looks good on all devices before you send it out. Don’t make ‘em yawn! Keep your emails exciting and brief. "Our charity nursery has improved their event marketing thanks to PosterMyWall flyers!" - Paula Opening the door to unlimited creativity… One Mississippi, two Mississippi… Don’t forget to add a short preview description to encourage people to click on your email. Get creative with emojis in email subject lines to increase open rates! Avoid getting marked as spam! Only email people who have agreed to receive emails from you.