Avoid getting marked as spam! Only email people who have agreed to receive emails from you. Test, test, and test again! Make sure your email looks good on all devices before you send it out. Let your imagination run wild. My day’s been ok, how’s yours? Don’t forget to add a short preview description to encourage people to click on your email. Time to get that bread. Try different email subject line styles to find what gets the most opens. Not just a pretty interface