Don’t forget to add a fun, relevant call-to-action button to your email. "Our charity nursery has improved their event marketing thanks to PosterMyWall flyers!" - Paula I’m worth the wait Don’t forget to add a short preview description to encourage people to click on your email. Let your imagination run wild. Try different email subject line styles to find what gets the most opens. Avoid getting marked as spam! Only email people who have agreed to receive emails from you. Keep an eye on your email open rate to analyze and improve performance!