The holiday season is upon us, and it is one of the biggest opportunities for brands and creators to shine on social media. With feeds full of twinkling lights, festive music, and holiday promotions, the challenge is to create video content that feels both original and emotionally resonant.
Here are 20 Christmas social media post ideas to help you create stunning video content that engages audiences and drives results this festive season.
What are some creative Christmas video ideas for social media?
Festive polls and quizzes
Interactive content works wonders.
Create short, dynamic videos asking followers to vote on their favorite Christmas treats, songs, or movies. Add fun animations, stock graphics, and audio clips to your designs and pair them with branded elements to make them more fun and engaging.
A quiz like “Which holiday character are you?” can be turned into a shareable reel to boost engagement.
Christmas giveaways
Who doesn’t like some freebies?
Giveaways are a surefire way to boost engagement during the festive season. Announce them with a vibrant video showcasing the prizes, e.g., gift cards, products, or experiences.
Using PosterMyWall’s AI Voice, you can add an enthusiastic, human-like voiceover to the video for narration. A countdown video leading to the winner reveal can build excitement even further
Holiday memes
Humor always cuts through the noise. Create short video memes around relatable Christmas themes like last-minute shopping stress, cats on Christmas trees, tangled fairy lights, or awkward family dinners.
PosterMyWall’s AI image generator can help you create meme-worthy visuals. Add festive audio clips and arrange them using the Timeline editor for the perfect comedic timing.
This type of content is quick to produce but highly shareable.
Trending video challenges
Holiday-themed dance challenges, lip-syncs, or audio trends are a must for TikTok and Instagram. Be on the lookout for these trends and adopt the ones that resonate well with your audience.
Adapt popular sounds to a Christmas setting. Otherwise, one idea that you can definitely try is filming your team dancing in ugly Christmas sweaters while singing Mariah Carey’s All I Want for Christmas Is You.
Educational Christmas content
Teach your audience something new this holiday season. Share tips like “5 eco-friendly ways to wrap gifts” or “How to set up the perfect holiday dinner table.” Short educational content can position your brand as both helpful and creative.
PosterMyWall’s AI Voice helps you add human-like, professional voice-overs to your explainer videos. This will engage your audience and enhance their understanding of the content.
Sentimental value content
The holidays are a sentimental time. Create content that feels like it’s coming from a family rather than a business, showcasing old team photos, footage from previous office Christmas celebrations, or throwbacks to your brand’s earlier holiday campaigns.
Add emotional background music (e.g., upbeat pop or orchestral music for joy and triumph) and overlay meaningful quotes or messages using the Timeline editor in PosterMyWall’s design editor. This will help form an emotional connection with your audience, making them more likely to comment and share. These heartfelt posts show the human side of your brand.
Behind-the-scenes (BTS) of your event
Audiences love authentic, unpolished moments. Film a day-in-the-life vlog showing how you prepare for Christmas: shopping, decorating, prep for a Christmas photoshoot, or wrapping orders. Keep the clips short and snappy, then edit them into reels.
BTS videos don’t need heavy editing and can be created in minutes. You can simply make a short video, add festive music, add a caption (or use PosterMyWall’s AI Captions tool to generate one), and post.
Sharing these clips builds anticipation and makes followers feel part of the journey.
Christmas countdown videos
Count down to Christmas Day with daily or weekly videos. Add upbeat music and sneak peeks of what to expect (e.g., new products, product bundles, festive packaging, or discounts) to keep your audience hooked to your socials.
To save yourself the hassle of creating these posts/stories every day or every week, create these beforehand and then schedule them for each respective day. PosterMyWall’s Content Planner can help you plan, organize, and schedule these posts with ease; you can view all scheduled content on the calendar.
Holiday recipe videos
Food content thrives on social media, and Christmas recipes are always in demand.
Share short tutorials for cookies, hot cocoa, or festive cocktails. For added clarity, use AI subtitles to add subtitles to the video, so viewers can follow along even with the sound off.
Holiday movie-inspired reels
Recreate the magic of iconic Christmas movies with your own twist through Holiday Movie-Inspired Reels.
Pick scenes from beloved classics like:
- Home Alone
- The Elf
- The Grinch,
- Love Actually
Give them a fun, brand-relevant spin. For example, a café could recreate Kevin’s “Keep the change, ya filthy animal!” scene while serving coffee, or a clothing brand could parody Buddy the Elf trying on holiday outfits.
Product showcases with a festive twist
Instead of plain product shots, create short clips of your items styled as gifts under a Christmas tree, wrapped in festive paper, or part of a holiday flat lay.
If you don’t have the setup or paraphernalia for that, no problem! Choose a Christmas social media template, add your product shots to it, customize the text, and voila! Your product showcase post will be ready to publish.
These product videos can easily double as ads, maximizing their impact.
Team holiday wishes
A short montage of cheerful wishes on Christmas Eve can go a long way in spreading goodwill.
If you have a team Christmas celebration, like a potluck or Secret Santa, you can share that to highlight your company culture and make your brand more relatable. You can also feature your team members sharing their favorite Christmas traditions.
Virtual Christmas cards
Greeting cards don’t always come in envelopes. With PosterMyWall, you can create your own digital Christmas greeting cards in minutes.
Select a Christmas card video template, add your branding elements, such as logos and fonts, experiment with stickers, text animations, and include your heartfelt messages. Share them as posts or stories to spread holiday cheer. Schedule your greeting card to go live on Christmas Day.
Holiday DIY tutorials
DIY content is perfect for crafty audiences. These tutorials can position you as a helpful, creative resource during the holiday season.
Share tutorials like making a wreath, gingerbread house, Christmas tree bauble, or mistletoe.
Other helpful ideas include:
- Painting ornaments
- Setting a festive table centerpiece.
- Stocking stuffer ideas
- Gift wrapping hacks
- Shopping/gift guides
- Christmas outfit inspiration
Fashion and lifestyle brands can create reels showing holiday party outfits or cozy Christmas looks. Quick transitions, catchy music, and festive backgrounds will make your video stand out. Pair with AI Subtitles to list where each item is from. These short styling videos are great for TikTok and Instagram.
Charity & community videos
The holidays are a season of giving. This is a chance to highlight how your business gives back to the community.
Create videos of your brand participating in clothing and toy drives, food donations, or charity partnerships. These authentic, heartwarming videos show your values and help earn your customers’ trust in your business.
Year-in-review recap
Wrap up the year with a highlight reel of your best moments, products, or community milestones. Schedule it close to New Year’s Eve for maximum impact. Include celebratory music, important stats, and your gratitude to your customers for their continued support.
You can also do it from the customers’ point of view. Following the lead of Spotify, many businesses have adopted this idea in recent years. For example, Tesco, the British supermarket chain, provides Clubcard members with an end-of-year review of their shopping habits called “Unpacked”.
Year-in-review content also helps set the stage for the new year.
ASMR Christmas clips
Tap into the ASMR trend by filming soothing sounds like wrapping paper crinkling, cocoa stirring, or fireplace crackles.
Pair these sounds with relaxing visuals, e.g., a cinnamon roll fresh out of the oven. You can easily find such videos in the PosterMyWall stock library.
Employee Christmas Wishlist
Bring your team’s personality to life with an employee Christmas wishlist video. Ask each team member to share what’s on their Christmas wishlist this year.
It could be anything from your product lineup, a dream vacation, a new coffee mug, or even a good night’s sleep. Record short, candid clips of everyone answering, and compile them into a cheerful, fast-paced video with festive music and playful transitions.
You can make the video even more engaging by including reactions from coworkers guessing each other’s wishlists or revealing surprise gifts at the end. It’s a great way to humanize your brand, boost team morale, and show the people behind your company’s success.
Christmas trivia reels
Turn trivia questions into quick, interactive videos. For example: “Which country started the Christmas tree tradition?” Add a pause for viewers to guess, then reveal the answer with festive animations.
These are great for generating engagement through likes, comments, and shares, and also position your business’s socials as a fun source of information.
Creating stunning Christmas videos
With attention spans shrinking, short and engaging videos are your best bet for spreading holiday cheer while keeping your brand top of mind. Whether your goal is to entertain, educate, promote, or inspire, your videos should have the right mix of creativity, storytelling, and good editing.
Creating stunning Christmas video content doesn’t have to be hard. With PosterMyWall’s AI-powered tools, festive templates, and built-in content planner, you can turn any idea into a polished, professional video without needing a production team.
| Video Idea | Content Type | Description |
| Festive Polls and Quizzes | Engagement-Focused | Create interactive polls and quizzes to test followers’ Christmas knowledge or preferences. |
| Christmas Giveaways | Engagement-Focused | Host a festive giveaway video showcasing the prizes and how to enter. |
| Holiday Memes | Trending Content | Share lighthearted Christmas memes or short humorous clips to entertain your audience. |
| Trending Video Challenges | Trending Content | Join popular holiday video challenges or create your own branded version. |
| Educational Christmas Content | Educational | Share fun facts, traditions, or marketing tips related to the holiday season. |
| Sentimental Value Content | Emotional/Nostalgic | Create emotional, nostalgic videos highlighting memories, gratitude, or heartwarming stories. |
| Behind-the-Scenes (BTS) of Your Event | BTS/Authentic Content | Film snippets of your team preparing for a Christmas event, decorating, or celebrating. |
| Christmas Countdown Videos | Engagement-Focused | Build excitement with daily countdown reels leading up to Christmas Day. |
| Holiday Recipe Videos | Educational | Share quick, easy festive recipes or treats your audience can try at home. |
| Product Showcases with a Festive Twist | Promotional/Educational | Highlight your best-selling products in Christmas-themed settings or with holiday music. |
| Team Holiday Wishes | Emotional/Nostalgic | Compile video clips of your team members wishing followers a Merry Christmas. |
| Virtual Christmas Cards | Emotional/Nostalgic | Create animated or video-based greeting cards for customers and followers. |
| Holiday DIY Tutorials | Educational | Show followers how to create festive décor, gift wraps, or crafts in short tutorials. |
| Christmas Outfit Inspiration | Trending Content | Post styling tips, outfit transitions, or holiday fashion reels. |
| Charity & Community Videos | Emotional/Nostalgic | Highlight your brand’s holiday charity drives, donations, or community involvement. |
| Year-in-Review Recap | Emotional/Nostalgic | Share major milestones, achievements, and highlights from the past year. |
| ASMR Christmas Clips | Trending Content | Capture the soothing sounds of wrapping gifts, pouring cocoa, or lighting candles. |
| Employee Christmas Wishlist | BTS/Authentic Content | Record fun snippets of employees sharing their Christmas wishes or gifts. |
| Christmas Trivia Reels | Engagement-Focused | Post engaging trivia-style videos with fun holiday facts or “Guess |
FAQs
Q. Are there free Christmas video templates available on PosterMyWall?
Yes, PosterMyWall has a wide selection of free and premium Christmas-themed video templates. You can browse templates for giveaways, countdowns, greetings, and more, and customize them to match your brand style.
Q. Can I remove the unwanted backgrounds from stock images and videos?
Ans. Yes! Using PosterMyWall’s AI Background Remover, you can polish your images and videos by removing their backgrounds in under a minute.
Q. Can I collaborate with my team while creating holiday videos on PosterMyWall?
Definitely! PosterMyWall’s collaboration features allow you to share editable designs with teammates, gather feedback, and make real-time changes. It’s perfect for coordinating festive campaigns across marketing teams or creative departments.
Q. Can I view performance analytics for videos I post to my socials using PosterMyWall?
Yes, you’ll have access to all performance metrics for your social posts made through PosterMyWall, including likes, shares, reach, impressions, saves, and comments.
